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Abstract

Launching churches is the new paradigm for church planting in America for the twenty-first century. The old school paradigm was to plant a church and watch it grow slowly, like a tree. The new church planting metaphor is launching a church, like launching a rocket ship into space. This article argues that launching large churches is the most effective means of evangelism in the short and long run. Start small, and the church will stay small, as most do. Launch large, and the church has an opportunity to keep on growing. By launching large, churches can break church growth barriers more quickly, become sustainable much faster, and reproduce much sooner.

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