Yonggi Cho, Yoido Full Gospel Church


As the founding and senior pastor of the largest megachurch in the world so far, it is quite obvious that Rev. Dr. Cho Yonggi (hereafter, Cho) has been an effective leader of church growth (CG) in Korea and the world. How was he able to lead the Yoido Full Gospel Church (YFGC) to achieve such phenomenal growth? I am greatly honored to have been invited to present this paper that will focus on his personal charisma as one of the key factors that brought about such a development in church history.