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OCLC

1406156211

Publication Date

2023

Publisher

Asbury Theological Seminary

Place of publication

Wilmore, KY

Keywords

D. Min., 2023, African, Methodist, Episcopal, church, case, studies, branding, marketing, religious, aspects, Christian, leadership, small, churches, mission

Disciplines

Christian Denominations and Sects | Christianity | Practical Theology

Contrasting beliefs with reality : the epistemology of branding and brand image in the small church

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